Donors - We want them all! Or do we???
- Lari Powell Hatley
- Jul 14, 2019
- 1 min read
We want them ALL – or do we?
Where should your nonprofit spend it’s marketing time and budget? It’s a good question.
You spent time honing your mission. You offer something that is unique, needed, and worthy of support. You found just the right folks to carry out your mission. They KNOW how to do what you do, and they do it well.
So how do you tell your story? How do you share your impact?
Think on these things:
What are you trying to accomplish with your messaging?
Who NEEDS to know about what you offer?
People who need your services
People who care about people who need your services
People who care about people delivering your services
What do they need to know?
That you are there when they need you
That there are ways they can help
That you need their help
That THEY made a difference
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